Trending Products Pipeline

We're excited to announce the launch of Trending Products Pipeline Version 1.0, a revolutionary Vertex AI platform pipeline equipped with advanced algorithms to identify and capitalize on trending product popularity. This dynamic tool utilizes order data stored in BigQuery to formulate impactful sales strategies, strategically promoting highly popular items and maintaining a balanced influence of recent purchases.
Key Features of Trending Products Pipeline:
- Data Extraction and Parsing: Extracting product catalogue data and order data from db via BigQuery, parsing gender and category attributes for precise analysis.
- Gender and Category Classification: Processed product gender attributes into five categories: Men, Women, Boys, Girls, and Unisex, creating unique category-gender pairs for comprehensive insights.
- Popularity Score Calculation: Utilizing order data, calculating popularity scores based on recent product purchases, ensuring accuracy in identifying trending items.
- Result Generation: Sorting products based on popularity scores, generating lists of trending products, trending category products, and trending brand products.
- Seamless Integration: Dumping product recommendation results into MongoDB for efficient utilization.
Trend Products Pipeline Services:
- Killer: Efficiently triggers and manages ML Pipelines for seamless execution.
- VertexAI: ML Pipeline Orchestrator Platform, orchestrating the entire pipeline for optimal performance.
System Design Architecture Flow:
- Killer Initiation: Triggers the ML pipeline on the Vertex AI platform.
- Vertex AI Execution: Fetches data, applies the popularity search algorithm, stores popularity indexes, and dumps the data into MongoDB. Results are utilized by the Search team for popularity-based sorting.
- Enhancing User Experience: Results are employed by the Product Recommendation Extension, displaying trending product recommendations on the PDP page.
Trending Products Pipeline Version 1.0 is a significant stride towards empowering businesses with data-driven insights, ensuring dynamic and effective sales strategies.
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