Master Data Hub (MDH)

In our latest release, we proudly introduce Master Data Hub, a transformative platform centralizing Product Catalog, Serviceability, and Inventory data across Reliance Retail businesses. This release showcases seamless integration with JioPIM for the JioMart product catalogue and price data, totalling 1.2 Cr product records and 8 Cr price records. The integration extends to Sandstorm for streaming inventory data, supporting the innovative BuyBox feature with a staggering 20 Cr inventory records.
Upcoming integrations include Ajio B2B, Ajio B2C, Ajio Luxe, and integration with Catalog Cloud, further expanding the capabilities of Master Data Hub.
What is Master Data Hub? Acting as the singular source of truth, this data warehouse ensures consistency and accessibility for Product Catalog, Serviceability, and Inventory data across Reliance Retail. This centralized approach streamlines data management, providing a robust foundation for all-consuming systems.
The utility of Master Data Hub extends to diverse use cases, ranging from BuyBox services, catalogue de-duplication, and cross-selling opportunities for sellers across platforms, to enable AI/ML applications such as image-to-attribute generation, retail assortment engines, and product recommendations. This release marks a significant leap in data management, propelling Reliance Retail towards unparalleled efficiency and innovation.
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